TEAM
Ahna Biddle, Founder
Ahna Biddle is a partnership architect at the intersection of sport, culture, and social impact. She designs high-level collaborations that align brand power, athlete influence, and community need — unlocking resources, shifting narratives, and delivering measurable results.
Raised in the DMV and a graduate of Boston University's College of Communication, Ahna began her career in sports marketing at Reebok before expanding into culture and media when she moved to New York at VIBE Magazine and MTV. Those early experiences shaped her understanding of how influence moves markets and how it can move communities.
Throughout her career, Ahna has built resource-generating collaborations with the United Nations, Los Angeles Unified School District, and No Kid Hungry, and led initiatives alongside NBA Cares, Los Angeles Dodgers, Los Angeles Clippers, Los Angeles Rams, Mookie Betts’ 50/50 Foundation, and Fanatics mobilizing millions in funding and large-scale community initiatives.
During the COVID-19 pandemic and subsequent emergencies, she guided athlete and corporate engagement strategies that unlocked critical relief. Most recently, she led a wildfire recovery strategy in partnership with LAUSD, securing more than $3 million in corporate funding and coordinating support for over 4,000 families.
Ahna has worked alongside cultural and athletic leaders including Rihanna, Stephen Curry, The Weeknd, Viola Davis, Marshawn Lynch, and Mookie Betts, while connecting major brands such as Citi, Audi, and Baby2Baby to purpose-driven initiatives that generate lasting community value.
Ahna has called Los Angeles home for over a decade. She is deeply engaged in local advocacy for youth and foster care and serving as Board member on the P.I.C.O. Neighborhood Council and Chair of the Education Committee leading collaborations between schools, community organizations, and local government.
She speaks on sports and philanthropy, redefining roles for women and adoption, In her free time, Ahna enjoys community events, LA’s restaurant and art scene, playing tennis, spending time with friends, and traveling.
Christina Jeter, Operations
Christina Jeter leads marketing, public relations, and activations with a deep appreciation for storytelling, culture, and community.
Born and raised in Queens, New York, she began her journey as a teacher in the Bronx an experience that continues to shape her people-first approach to the work.
A trained dancer, Christina is most at home in motion - on stage or teaching a class. When she’s not performing or competing, she can be found at live shows, on the tennis court, or exploring new restaurants around Los Angeles.
